AI Insights · Timothy · June 2021
Top 5 Fashion Games in Egypt Q2 2021
Discover the performance trends of the top 5 fashion games on a unified platform in Egypt during Q2 2021, based on data from Sensor Tower.
The second quarter of 2021 saw notable trends in the performance of the top five fashion games in Egypt, as observed on a unified platform. Here’s a closer look at their weekly downloads, revenue, and active user metrics.
Hair Challenge from Rollic Games showed an impressive trajectory in weekly downloads, peaking at around 336.9K in mid-May. The game experienced fluctuations but ended the quarter strong with approximately 218.7K downloads in the final week of June. Weekly active users followed a similar pattern, reaching a high of 766.5K mid-quarter before stabilizing around 611.3K. Notably, the game's revenue started to pick up in June, with a peak of $14 in the week of June 14.
Body Race from Gismart experienced a rapid increase in downloads shortly after its release in May, with downloads peaking at 367.7K at the end of May. Active users surged to approximately 844.6K by mid-June, though there was a decline to around 571.5K by the end of the quarter. Revenue data for Body Race was not available during this period.
Fashion Show: Dress Up Games maintained a consistent performance in downloads, averaging around 100K weekly throughout the quarter. Active users saw a gradual increase, peaking at around 359.8K in early June. The game's revenue showed a notable peak of $119 in the last week of June.
High Heels!, another title from Rollic Games, had a steady decline in weekly downloads, starting at 162.9K in late March and dropping to around 35.9K by the end of June. Active users mirrored this trend, decreasing from 310.2K to 177K over the same period. Revenue peaked modestly at $52 in early May.
Lastly, Sewing games girls dress up 7 from GoKids! saw a peak in downloads at 87.2K in late April, with a gradual decline to around 38.6K by the end of June. Active users followed a similar pattern, peaking at 149.3K in early May and ending the quarter at 85.4K. Revenue data for this game was not available during this period.
These insights are derived from data provided by Sensor Tower. For more detailed analytics and trends, visit Sensor Tower's platform.
